Dove - Evolution Commercial (higher quality)
Uploaded by: zephoria
Video Description:
Reginald Pike's Yael Staav takes us from model to billboard in under 60 seconds in this impressive new spot from Dove.
Credits: Agency: Ogilvy & Mather, Toronto
Co-CCOs: Nancy Vonk & Janet Kestin
ACD/Writer/Art Director: Tim Piper
Production Company: Reginald Pike
Director: Yael Staav
Music: Vapor Music, Toronto
Tags for this video: beauty commercial cool fashion gender girls image makeup model selfesteem
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i completly support their campaign for real beauty.. according to them, 92% of women dont view themselves as beautiful
The girl is not even the same at the end! Not even herself anymore - that means FAKE.
The makeup is fine, but all of the photoshop - they elongated her neck and made her eyes bigger. PHONY. What a shame, but what else do you expect from advertising. Why didn't they use the woman in her natural state like the beginning of the video - that is a real woman!!!
Dove soap is said to be 99.4% pure, however, the woman in the ad is 99.4% fake. It's just ironic. I think that she looks more like a "Dove girl" at the beginning before she is all dolled up, since they are trying to say that Dove is for real women.
its sad what the media tries to make us see are beautiful isnt even real
pity pity
thx
;)
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